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Best primers - Black Friday 2025

Last Updated - November 23, 2025

1
Best Choice

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Vitkle

Vitkle Aurora Glow Grip Primer Prep - Korean Illuminating Makeup Base for Radiant Skin - 8-Layer Hyaluronic Acid and Ceramides - Pore Minimizing, Sebum Control, Long Lasting Makeup, 1.01 fl.oz.

Vitkle

$42.00

More Details
Main highlights
- PATENTED TANNIN COMPLEX 1%: Clinically proven pore-tightening and sebum control technology creates smooth skin texture. Clinical trials completed showing improved 24-hour makeup adherence and extended wear performance
- MICRO PEARL PIGMENT GLOW: Fine pearl particles create natural luminous finish while smoothing skin texture imperfections. Lightweight serum formula wraps skin without clogging pores for seamless foundation application
- EASY APPLICATION & USAGE: Apply thin layer evenly as final skincare step before makeup. Moisture-rich serum texture absorbs quickly, creating grippy base that extends makeup wear. Suitable for all skin types daily use
- AURORA GRIP COMPLEX PRIMER: Advanced Korean makeup base featuring exclusive Aurora Grip Complex with micro pearl serum formulation that provides luminous glow while improving makeup adherence and 12-hour longevity
- 8-LAYER HYALURONIC ACID & CERAMIDES: Multi-dimensional hydration complex with Sodium Hyaluronate, Ceramide NP, Xylitol and Erythritol for moisture balance and soothing comfort during wear
$42.00
2

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Smashbox

Smashbox The Original Photo Finish Smooth & Blur Makeup Primer | Vitamin E + Oil Free, 1 Fl Oz

Smashbox

$34.00

More Details
Main highlights
- PRIMES SKIN: Helps makeup look better, longer
- IDEAL FOR ALL SKIN TYPES: Vegan and Cruelty-free
- BLURS FLAWS: Instantly smooths and blurs the look of pores and fine lines
- ACTS AS A BARRIER: Protects skin from environmental pollutants, damage and stress
- 2025 Allure Best of Beauty Winner
$34.00
3

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

e.l.f.

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

e.l.f.

$11.00

More Details
Main highlights
- VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
- SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
- MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
- HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
- FOR ALL SKIN TYPES: Our Power Grip Primer's formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores.)
$11.00
4
Best Value
11% Off

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

e.l.f.
11% Off

e.l.f. Hydrating Face Primer, Makeup Primer For Flawless, Smooth Skin & Long-Lasting Makeup, Fills In Pores & Fine Lines, Vegan & Cruelty-free, Small

e.l.f.

$8.00

$9.00
(11% Off)

More Details
Main highlights
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
- PRIMER FOR LONG-LASTING MAKEUP: This e.l.f. primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application.
- PERFECT PAIRING: Pair with the e.l.f. Flawless Finish Foundation or Camo Concealer for an all-day satin finish.
- HYDRATING FORMULA: The formula is infused with grape and vitamins A, C, & E to help boost complexion and hydrate your skin.
- GREAT FOR ACNE-PRONE SKIN: Great for acne-prone, combination, and oily skin.
$8.00
$9.00 (11% Off)
5

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

HINCE

HINCE Radiance Makeup Boosting Prep

HINCE

$19.00

More Details
Main highlights
- Tight Makeup-Locking: Moisturizing & glow-gripping pearl serum base that keeps makeup perfectly in place all day
- Long Lasting Hydration Wrapping: Hydrates with a double layer of moisture and leaves skin with a smooth, coated finish
- Glow Booster: Clear and radiant skin with moist, watery texture and micro pearls
$19.00

Best primers - Black Friday 2025

Vitkle Aurora Glow Grip Primer Prep - Korean Illuminating Makeup Base for Radiant Skin - 8-Layer Hyaluronic Acid and Ceramides - Pore Minimizing, Sebum Control, Long Lasting Makeup, 1.01 fl.oz.

Smashbox The Original Photo Finish Smooth & Blur Makeup Primer | Vitamin E + Oil Free, 1 Fl Oz

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

e.l.f. Hydrating Face Primer, Makeup Primer For Flawless, Smooth Skin & Long-Lasting Makeup, Fills In Pores & Fine Lines, Vegan & Cruelty-free, Small

HINCE Radiance Makeup Boosting Prep

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